Malcolm Macdonald
CHIEF FINANCIAL OFFICER
What do you enjoy most about your job?
I have always found that it's the people I work with rather than the task I perform that make the
difference and that is certainly the case at Seasalt. There is an energy and desire to work together to
improve that is quite infectious. It can be very fast-paced but that environment suits me well.
What attracted you to work at Seasalt?
I had already decided to relocate to Cornwall before working for Seasalt and I found my role here after
being in the area for a couple of years. I knew of Seasalt and had done my research on all the larger
local businesses to see who may need an CFO and got in touch as soon as I heard there was an
opportunity. I don't know of another business in Cornwall with the same combination of scale and
continued fast-paced growth.
Can you describe the culture at Seasalt?
Customer-first, welcoming, hard-working, proud of how we have got here but keen to improve further,
meritocratic and passionate about what we do.
I think some people think we must all knock-off at 4pm to go surfing and although that does sometimes
happen (particularly on a Friday) we all work very hard and are committed to making Seasalt even more
successful than it already is.
What advice would you give to someone interested in working at Seasalt?
Find out more about us. Review the website and read our stories there or visit our shops and talk to our
staff. They are our greatest ambassadors. We are quite open about how we like to work, so see if that
resonates with you. If it does, it is worth letting us know who you are and how you think you could
contribute, even if you cannot see a current role that fits your experience. We have a number of smart
people who we found roles for because we could see they had high potential.
How important is it to you that your job is in Cornwall?
Essential. Before relocating to Cornwall I had lived and worked in Asia for 18 years. In theory we could
have moved back to anywhere in the UK but we wanted home to be Cornwall to help our young children grow
up with a sense of identity and with plenty of fresh air and outdoor pursuits. The move couldn't have
gone better for them or for us.
As Seasalt's Chief Financial Officer, what's your approach to leadership?
I trust the people that work for me and try to empower them to get on with things and to do their jobs
well. Paul, the CEO, treats me the same way. There is a natural desire here across our teams to make
progress and to develop the business by developing the individuals in each team, so my role is really to
help facilitate that and provide support. We try to maintain a fairly flat structure and don't like
hierarchy or imposing authority.
Rosalie Brookes
WHOLESALE ACCOUNT COORDINATOR
What do you enjoy most about your job?
My team is pretty small and close-knit. I really enjoy working with them all and we've developed a
really positive team dynamic as well as with our sales agents working in the UK and overseas. I'm
regularly given opportunities to work on projects outside of my usual job role, which I love as it gives
me extra diversity.
What first attracted you to work here?
I already knew the brand and ethos after many years of happy family holidays in Cornwall and Scilly. I
finished my degree, which was based at the Tremough Campus in Penryn and immediately started looking at
employment opportunities with Seasalt, due to their great reputation as an employer in Cornwall.
Can you describe the culture at Seasalt?
Seasalt employees really embody the brand and the friendly, dreckly lifestyle. Everyone is so happy,
relaxed and proud to represent the company at every opportunity.
What advice would you give to someone interested in working at Seasalt?
Firstly, do your research on the company's ethos and Cornish culture as a whole. Seasalt and the people
of Cornwall are very proud of their history and identity.
Secondly, always make an effort to showcase your skills, even those which might not be completely
relevant to the role you apply for. The company always wants to help in developing careers based on your
talents and interests.
What drew you to Cornwall?
Since I moved to Cornwall in 2016, I've felt like I've integrated really easily into the lifestyle and
culture, especially after getting involved in the Celtic and folk music and dance groups. I've always
lived on the South coast, so having the sea close isn't new to me but it's difficult to not be in awe of
the rugged beaches. There's no better way to relax after a stressful day than an evening walk along the
clifftops, keeping an eye out for dolphins and seals.
You've moved between teams at Seasalt. How did that go?
The move was very easy. My previous manager encouraged me to apply for the role and it was a really
quick interview process. I spent a few months temporarily helping out in my new department last year, so
already knew the team and the job role well and quickly settled into my new position.
Maia Howell
AREA MANAGER
What do you enjoy most about your job?
As an Area Manager, every day is different, which I enjoy. I love highlighting potential in my store
teams and supporting their development. When that results in internal progression it makes me really
proud. We're also really lucky to have stores in some beautiful locations, which make the long journeys
easier.
What first attracted you to work here?
I've always felt most at home in lifestyle brands, I was attracted to the amazing story of the Chadwick
family on holiday in Penzance all those years ago. I was also really inspired by the additional work
Seasalt does outside of retail like the Modern Creatives and Leach Pottery collaborations.
Can you describe the culture at Seasalt?
Seasalt was started by a family and despite having expanded
rapidly, we still have an independent, family feel. You
matter as an individual not just a number and can therefore
make a genuinely valuable contribution to the business.
I'd say we strike a great balance between having a relaxed
culture while being passionate about our business and taking
our work seriously.
Compared to other companies I've worked for, Seasalt is truly
innovative and that's really exciting.
What advice would you give to someone interested in working at Seasalt?
I believe it's really important that our teams feel a genuine connection to the brand; our customer, our
heritage and our purpose, to make sure that shines through. We're in no way corporate in our approach,
so you need to be able to adapt and work in a more relaxed, people-centred environment. Although I've
used the word ‘relaxed' several times we're a fast-paced business, so don't let that take you by
surprise, we work really hard!
Having been on maternity leave and with a young child, how have you found the return to work and
balancing work and family life?
It was a huge adjustment working full time after 14 months off with my baby son, I enjoyed my role and
being part of Seasalt immediately but balancing work and family life was more of a challenge than I had
anticipated. I was so lucky that I joined a team where both my Area Manager colleagues had been on the
same journey, having that support was amazing!
After 8 months in the role, I'm about to start a flexible working pattern of 4 days per week. I feel
very fortunate and grateful to Seasalt for giving me this opportunity to strike a more effective balance
for my family whilst still being able to shape the career I want for myself.
Rachael Williams
MERCHANDISING ASSISTANT
What do you enjoy most about your job?
Hands down the people I work with. I know it sounds a bit clichéd but the thing that struck me from my
first day is that absolutely everyone is so friendly! There hasn't been a single day in the 7 months
I've worked here that we haven't had a good laugh about something.
What first attracted you to work here?
I studied Fashion Design at University but wasn't comfortable with the idea of “fast fashion” and never
fancied the London life so finding a Fashion business that not only had head offices in such a beautiful
place but who have a really strong conscientious ethos seemed like a miracle to me.
Can you describe the culture at Seasalt?
It's so friendly and collaborative, it's brilliant to work in an environment where there's such
commitment to listening to everyone's views and everyone is so passionate about what they do.
What advice would you give to someone interested in working at Seasalt?
Go for it. Working with people and a company that cares is so rewarding and it's exciting being part of
a business that is expanding so quickly.
How important is it to you that your job is in Cornwall?
I love it. I feel so lucky that I can leave work and be on the beach 10 minutes later.
As you relocated for your role, what made you take the leap?
I was already very excited about Seasalt as a brand from being a customer and I spent a lot of time when
I was younger sailing around the Cornish coast. I love it here, so for me it was a very easy decision.
Kimberley Jones
CUSTOMER SERVICES ASSISTANT
What do you enjoy most about your job?
I most enjoy working with everyone here in the Customer Service department, they're some of the
friendliest and kindest people I've ever met or had the pleasure to work with. Everyone works really
hard to help and support each other. I also like the problem-solving aspect of my job and trying to help
customers with their queries, whether it's over the phone, on LiveChat or through social media.
What first attracted you to work here?
There are some really great benefits of working here. First off, being able to live and work in Cornwall
but also having access to weekly yoga and mindfulness classes, which seemed like a great bonus when I
was looking for a job. I think Seasalt also has a great reputation for being a sustainable and conscious
brand, with members of staff who genuinely seem to enjoy their jobs, which all made me want to work
here.
Can you describe the culture at Seasalt?
It's a very creative vibe here at Seasalt and there's always a great atmosphere in our office.
Everyone just wants to help and support each other with our work and career goals.
What advice would you give someone interested in working at Seasalt?
So long as you're kind, creative, friendly and approachable and have an interest in Seasalt as a
business, you'd be a great fit.
How important is it to you that your job is in Cornwall?
Lifestyle, outdoor living, desirable location - it's always been important to me to stay here in
Cornwall. My family is from here and that heritage is something I'm proud of. I love being able to walk
my dogs through the fields around the village or through the woodlands. There's also great food and art
scenes, with new cafes, restaurants and exhibitions opening all the time, so there's always plenty to do
and see. And of course, having a beach no more than 10 minutes away is just the best!
Amber Willis
HEAD OF BUYING (WOMENSWEAR)
What do you enjoy most about your job?
The fact that every day is different, with new challenges, keeps the job exciting. I really enjoy
problem solving and find buying very fulfilling. It's a hectic role, which means there's never a dull
moment and it requires a strong team player, as you work across so many functions and interact daily
with suppliers all around the world.
What first attracted you to work here?
As I'm originally from Cornwall I was so excited of the thought of being given the opportunity to work
for such a proud Cornish business, which has very strong values about people and the environment. I feel
very lucky to have been able to move back to Cornwall and represent such a focused, evolving business,
which is passionate about Cornish culture, art and the beautiful landscape that surrounds us.
Can you describe the culture at Seasalt?
The culture is very open and friendly. We work very closely as teams to ensure that we do the best for
our customers and have day-to-day contact with all senior levels within the business, which makes it a
great place to work.
What advice would you give to someone interested in working at Seasalt?
My advice would be that you won't regret it. If you believe in the business and share the same values
then you will succeed with us.
What's it like to work in Cornwall?
I'm originally from Cornwall and fortunate to have friends and family nearby. However as a newcomer to
Seasalt and Falmouth, I found the local people very friendly and welcoming.
Falmouth is a very special town, with year-round events and a great selection of boutique shops, coffee
houses and eateries. We are also surrounded by beautiful beaches and coastline, which is perfect for dog
walkers like myself.
It's also the birthplace of the brand and where we draw our inspiration from. We live and breathe
Cornwall in all possible ways.
Jon Henry
PROPERTIES MANAGER
What do you enjoy most about your job?
I am so fortunate that my role is incredibly varied, I can be sat with the store design team, looking at
concepts for new store designs one day, then working on maintenance plans or visiting one of our shops
or offices the next. I love how one day is never the same as the next.
What first attracted you to work here?
I was first attracted to working at Seasalt as I saw it as an opportunity to work in a growing and
exciting business, in a part of the world that I love.
Can you describe the culture at Seasalt?
Seasalt is a place where everyone really is friendly and open, however we have a desire to be
successful.
What advice would you give to someone interested in working at Seasalt?
My advice would be to come down and visit, explore, and see for yourself what Seasalt and Cornwall has
to offer.
How important is it to you that your job is in Cornwall?
My job being in Cornwall is now one of the most important things to me. We try to spend as many evenings
in the summer and weekends getting to the local beaches and making the most of the amazing county we
live in. I regularly visit London to see friends and family however after a great weekend away, I always
look forward to returning to the more relaxed pace of life here.
Amber Fry
HR ASSISTANT
What do you enjoy most about your job?
I'm surrounded by lovely people in my team who are always so approachable and helpful, I learn a lot
from them. We also work well together as a team. I love that I am given opportunities to take part in a
range of projects that keep my day to day role diverse.
What attracted you to work at Seasalt?
What attracted me to Seasalt was that it was a local company with a great history. It is also continuing
to grow and expand, so I thought it would be an excellent opportunity and experience for me and my
career. Seasalt also attracted me through its pride in its Cornish heritage, which inspires some of the
prints on our clothes and bags.
Can you describe the culture?
Everyone at Seasalt is so friendly and this is true across the whole organisation. It is also a very
relaxed environment, which helps to make you feel more comfortable.
What advice would you give to someone interested in working here?
I would highly encourage anyone to apply for a role at Seasalt, as it is a great company that's
expanding rapidly, which means many opportunities can open up.
How do you find working in Cornwall?
I have lived in Cornwall all my life, so I work close to where my family are. It is also in an amazing
part of the county, which makes me feel positive about going to work.
You are just starting out in your career. How has Seasalt supported you?
Working at Seasalt has definitely met and exceeded my expectations. The people I work with are genuinely
interested in my progression and development and offer me continual support.
Holly Ranson
SHOP MANAGER, FALMOUTH
What do you enjoy most about your job?
Everyday can be different. There is loads of variety and I love the different people I get to work with
and meet.
What first attracted you to work here?
Having worked in fashion before and then relocating to Cornwall, it was really refreshing to find a
brand like Seasalt.
What advice would you give someone interested in working at Seasalt?
I would say that it's an amazing company to work for. Don't be afraid to get involved and offer your
ideas. I have always found managers really receptive and that's the kind of manager I try to be.
What attracted you to a career in retail?
I've always loved clothes and have had a keen interested in fashion. I love helping others, giving great
customer service and being part of team.
You've worked in a number of shops. What differences or similarities are there?
One of the great things about Seasalt is how each store I have worked in has the same Seasalt feel,
amazing teams but also it really feels like you are part of a community.
Can you describe the culture at Seasalt?
Seasalt is a fast-paced, really positive place to work. I've been able to grow with the company and they
really do reward hard work.