Our New Shrewsbury Store Needs You

posted on December 15th, 2014 by Laura Ellis


We’re recruiting for a variety of roles to join our new Shrewsbury store, due to open soon. For more information, please see the job descriptions in the links below.

Branch Manager (Full time): The successful candidate will need to have previous retail management experience and be hard working, enthusiastic and a great people manager.

Assistant Manager (Full time):  Retail experience, proven success in achieving branch KPIs and an in depth knowledge of leading a successful team is required for this role.

Sales Advisors (Part Time): You will need to be flexible and able to work weekends and school holidays.

Please fill out the Seasalt Job Application Form and send to ryan.andrews@seasaltcornwall.co.uk

The closing date for all applications is Wednesday 7th January.

Seasalt’s ‘Ahoy Sailor’ Hot Chocolate (contains rum!)

posted on December 12th, 2014 by Laura Ellis

A mug of this rum-spiked hot chocolate is the perfect winter warming pick-me-up this Christmas. It’s really easy to make and an absolute taste sensation. It looks like it’s time to start stocking up on mini marshmallows!

You will need:

32g cocoa powder
45g sugar
1/4 teaspoon cinnamon
75 ml milk
350 ml single cream
115g milk chocolate, chopped
1 teaspoon vanilla extract
100 ml of rum

Mini marshmallows and whipped cream to decorate

  1.  In a large glass bowl, mix together the cocoa powder, sugar and cinnamon.
  2. Heat a large saucepan over medium heat and add the milk and cream. Bring to a gentle simmer, stirring every few minutes.
  3. Add 2-3 tablespoons of the warm milk to the dry ingredients to create a paste and then use a spatula to add it to the milk and turn the heat down to low.
  4. Whisk continuously until smooth, making sure it does not boil then whisk in the chopped chocolate and vanilla extract.
  5. Remove from heat and whisk in the rum. Pour into festive cups and top with mini marshmallows and whipped cream.
  6. Enjoy!


The Rise of the Christmas Jumper

posted on December 11th, 2014 by Laura Ellis

Novelty Christmas jumpers have grown in popularity over the last few years, appearing in cult TV shows such as The Killing and The OC, and as a December wardrobe staple for many. There’s even a whole day dedicated to wearing one, FYI – it’s tomorrow! There are definitely two camps when it comes to the festive sweater, those that love them, and those that loathe. But there’s more to these knits than penguins and 3D snowmen.

Many of the intricate details featured are a reference to traditional knitwear styles of the 1800s, patterns inspired by the traditional knitting of the Nordic countries and Northern Scottish Isles. The distinct similarities between the two styles are believed to have occurred due to the two nations trading knitting tips when fishing and trading in ports!

Perhaps the most traditional of patterns features on the Setesdal sweater and is considered to be one of the world’s most knitted sweaters. Unlike today’s red and green festive favourites, these sweaters would have been undyed, with the colour of the sheep defining the finished jumper. White wool was traditionally used as the main colour, with rarer black or brown wool being used to add detail. The pattern strongly consists of V and star shaped designs, a theme of which is common through all modern Christmas jumpers.

Fair Isle unsurprisingly originates from the Scottish island of Fair Isle, and often features shapes such as anchors, ram’s horns, hearts and flowers – all things that reflect traditional island life. These jumpers, as with the Nordic knits, were originally designed for farmers and fishermen to keep them warm while they worked. The islanders would use natural dyes from native plants to colour their yarns, resulting in more colourful knitwear than their Nordic counterparts.

The colourful influences of the Fair Isle and the geometric patterns of the Nordic regions have influenced our designers to create modern versions of these garments. So whether it’s ram’s horns, snowflakes or Vs, to us at Seasalt it’s these traditional patterns that make the perfect Christmas jumper.



Get Crafty With Our Reindeer Template

posted on December 10th, 2014 by Laura Ellis

Here’s a lovely Seasalt reindeer template for you to use in your Christmas crafts.

You could cut around them to make biscuits, chop out some felt deer to decorate your Christmas stockings or even try your hand at making our festive bunting.

Bunting’s not just for summer! Decorate and add colour to your home with this fun seasonal garland strung across your windowsills and shelves. Try this easy homespun project and don’t forget to share your pictures with us on Twitter, Facebook & Instagram!

Gingerbread & Salted Caramel Cupcakes – a Christmas Buffet Favourite

posted on December 8th, 2014 by Laura Ellis

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As you’ve probably guessed, we really love Christmas. We love the smells, the atmosphere, the festive cheer and especially the seasonal food. Sometimes though, we want a break from the traditional gingerbread men and the fruit cake, we want something a little bit naughty and more modern. Add these Gingerbread & Salted Caramel Cupcakes to your Christmas buffet menu, they’re guaranteed to fill you with festive cheer!

To make the cupcakes you will need:
140g unsalted butter
200g golden caster sugar
60g black treacle
60g golden syrup
2 whole eggs and 2 egg yolks
300g plain flour
1 tsp ground ginger
1 tsp ground cinnamon
2 tsp baking powder
1 tsp salt
240 ml warm milk

For the buttercream:
160g salted butter (leave out of the fridge to soften)
200g icing sugar
Tin of caramel
Cornish Sea Salt

For the spun sugar:
100g caster sugar

1. Pre heat your oven to 190C
2. Cream together the butter and sugar until light and fluffy – then add the treacle, syrup, eggs and yolks and mix thoroughly until all combined.
3. In a separate bowl sift together the flour, cinnamon, ginger, salt and baking powder.
4. Add some of the milk and part of the flour mixture to the wet ingredients and mix, keep alternating between milk and flour until everything is mixed in. (The mixture will be quite runny.)
5. Spoon the mixture into your cupcake cases and bake for around 25 minutes, or until fully risen and slightly firm to the touch.
6. Leave cupcakes to cool on a wire rack and start on the frosting.
7. Mix the softened butter and icing sugar together (if it looks a little thick add a tbsp. of milk to loosen). In a separate bowl spoon half of the caramel and add the sea salt. You can use as much or as little as you wish – we like our caramel quite salty!
8. Once the cupcakes have cooled use a sharp knife and diagonally slice around the top so the centre lifts out. Fill the middle with caramel and replace the top.
9. Ice the cupcakes and drizzle the remaining caramel over the top, and add a couple of crystals of sea salt.
10. To make the spun sugar simply melt the sugar in a saucepan without stirring. When the sugar turns a dark golden brown remove from the heat and leave to cool slightly. Using the back of a fork flick the caramel back and forth over a greased a rolling pin or a steel knife sharpener. Gather the strands into a rough ball shape* and place on greaseproof paper to cool.
11. Add your cooled sugar nests to the top of your iced cupcakes and serve to adoring family and friends!

*Take care when doing this as the sugar is especially hot, it’s definitely a job for the adults if you’re making these with children.

Say it with music

posted on December 5th, 2014 by Laura Ellis

In our first installment of a series of collaborations with lifestyle magazine, TheSimple Things, we explore the idea of Christmas CDs…

Love it or loathe it Christmas music is amongst the hot topics of conversation over the festive period. Whether it’s on the radio, the tinkling of ivories in our favourite, tucked away bar, or background shopping music, it’s hard to deny these festive ditties are a December constant. But for Michael Hann, music editor of the Guardian, the toils of Christmas music start a little earlier…

Michael Hann has found a tuneful way to send seasonal greetings

Weekends in November become a hell in our house. Our family, you see, does not send out Christmas cards. We distribute CDs of Christmas music, researched, compiled, burned and then packaged by me, over the course of two or three weekends. So I spend November pouring through MP3 blogs and sorting through my CDs to find the perfect 30 or so songs.

Our tradition began at the end of my first year editing the Guardian’s music coverage, in 2006. Deluged in Christmas albums, I thought I’d turn them into something more fun than a Christmas card. The recipients seem to think so, too – as years have passed, I’ve started getting requests for the CDs from those who don’t have them, and now I have to make around 200 of them, each individually burned and packaged. That’s where November goes.

There’s a policy: the music must be either good or interesting. And preferably little known. No Slade, no Wham!, no Top of the Pops staples – soul, funk and folk provide rich pickings. And the harder you look, the better the snippets you’ll find – I’m proud of the year I topped and tailed the CD with Christmas messages from Mae West and the long forgotten metal band Quiet Riot. As I write, I’m just starting to think about this year’s compilation. And wondering where I might find the perfect song no one has ever heard before.

Simple Logo The Simple Things is a monthly magazine about taking time to live well. We cover micro adventures and mindfulness, eating and growing, forgotten wisdom, home life and slow moments. If you like bobble hats and splendid pyjamas, baubles you can eat and a Boxing Day walk then our Christmas issue is for you. Buy it online at www.thesimplethings.com or at the newsagents.

A Woollen Christmas Window

posted on December 5th, 2014 by Laura Ellis

Our window dressers, Kathryn, Tara and Janet, have been busy creating yet another fantastic Christmas window display. Drawing inspiration from our woolly heritage and love for crafts, the window is a knitter’s haven. With knitted headwear, woollen Christmas trees and presents wrapped in yarn; this year’s window is full of festive fun.

To show you just how much work goes into building a new window display we’ve made this short video for you to enjoy. The Tavy Tars, our lovely shanty singers who often sing at our new shop openings, recorded the soundtrack for us. It fits perfectly, don’t you think?

Our window dressers are a talented bunch, you can keep up to date with what they’ve been creating on their pinterest board.

Follow Seasalt Cornwall’s board Seasalt Window Displays on Pinterest.

How to Gift Wrap Seasalt Style

posted on December 4th, 2014 by Laura Ellis



We love choosing the perfect presents for our loved ones, but wrapping the dream gift brings an added challenge. You want the package to look exciting, to look like you’ve taken great care over it and to definitely not look like it’s been done at the local chip shop!

Since we discovered the art of Furoshiki we haven’t looked back. This traditional Japanese method of using cloth to wrap things is centuries old, and is starting to become popular again. It’s also a fail safe way of inducing feelings of awe over your neatly wrapped gift! Our Seasalt neckerchiefs are ideal for wrapping your presents in, and, as a bonus, the lucky recipient also gets a lovely neckerchief too!

Follow our simple, step-by-step guide for a very effective Furoshiki wrap, and make your Christmas gifts the best wrapped presents around:

Lay the handkerchief flat and put your gift in the middle.


Bring corner B up and over the gift, tucking the corner underneath.


Bring corner D up and tuck in so that there’s a neat fold along the centre line of the top of the gift


Tie corners A and C into a neat knot and voila, you’re perfectly wrapped present is complete.


How to Make Your Own Christmas Robin

posted on December 4th, 2014 by Laura Ellis

Over the years robins have become synonymous with Christmas. Whether they’re on postage stamps, taking centre stage of a snowy Christmas card scene or reporting back to Santa, these little birds have taken a starring role in the festive season. So why not make your own Christmas Robin to hang on your tree.

 You will need:
Brown felt
Red patterned or plain fabric
Hot glue gun or super glue
Toy stuffing
Two small black beads
Sewing needle
Brown cotton

Begin by drawing the outline of a robin onto some card, then cut out the area you want to be red. From the brown felt, cut out two top pieces  using your templates, then cut two from your patterned fabric for the bottom part.  (Top tip: don’t forget to flip your template for one of the sides so your pattern is on the outside.)

Cut out some little legs from the brown felt and glue these into position. Also glue the top brown part of your robin to the bottom patterned part by overlapping a little.

Now using blanket stitch or simple running stitch, sew around your little robin.

Remember to leave a gap to stuff then finish sewing up.

Using your hot glue gun or superglue secure an eye to each side. Add a small loop with thread to hang him on your Christmas tree.

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Day 2 of Our Seasalt Advent Calendar

posted on December 2nd, 2014 by Laura Ellis

We wish we could hang this wreath on our door!