Meet Lottie – the Seasalt lady our famous tea dress is named after.
Imagine falling in love with a dress and then having it named after you. Well that’s exactly what happened to Lottie, Seasalt Buying Assistant and namesake to our famous printed tea dress.
Here at Seasalt we like to test drive all of our clothes during the design and fit stage; it helps us ensure we’re making comfortable, beautiful clothes that can stand the wear and tear of everyday life. As the samples come into the office we check them for colour, print quality, detailing, sizing and everything that ensures the product is perfect before we approve the full production. And some time in 2012 the new samples for our Spring Summer 2013 collection were arriving, and in amongst them an unknown star – a 1950’s style, cotton tea dress, in a print inspired by the traditional Working Boats that race in Falmouth Bay.
As the new printed tea dress was unpacked it caught the eye of our very vintage savvy Lottie,
“I’ve always loved vintage style clothing and fell in love with the dress as soon as I saw it. Luckily for me I was asked to trial wear it and my reaction was so head over heels that the Design Team were inspired to name it after me!
“I knew it would be a winner with our customers – it looks great with Superga pumps or dressed up with some wedges for a summer evening out.
“It’s a flattering shape, in soft cotton, with pretty detailing and now in two gorgeous Seasalt prints. What’s not to love?”
The Lottie Dress went on to be a best seller for us last year – so we decided to rerun it this year, in both the original Working Boat print plus a new floral Primrose print.
We hope you enjoy!